Platform Monetization Canvas

Platform Innovation Kit Creator Website Library
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Personal useCommercial use
Platform Monetization Canvas

Platform Monetization Canvas


Define how you earn money with your platform business

The Monetization Canvas helps you to build a solid business case for your platform business by looking in detail to your revenue streams and your cost structure.



  1. List your stakeholders
  2. Define a timeframe you want to considers (e.g. next 3-5 years)
  3. Define the revenue streams for each stakeholder segment incl. your monetization model
  4. Sum up all revenues


  1. Define the costs for acquiring the stakeholders
  2. Define the variable unit costs – e.g. how much each transaction will cost you
  3. Define the operational costs – what it costs to run the platform business
  4. Sum up all costs

Creator / Author

Platform Innovation Kit

Platform Innovation Kit

Identify, build and scale network based businesses

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Creative Commons Attribution - Share Alike 4.0 International license

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How may I use this canvas?

Personal use Commercial use

Copy-paste the HTML code to your website. This will embed the document as an interactive player similar to how YouTube videos are embedded everywhere on the web.

TIP: You can change the width and height attributes to best fit the website in which the document will be embedded.

Related canvases

Nothing yet.


Only available in English for now.

Is your language not yet available? Help translate this into your native tongue. Contact the creator!

How to use this canvas?

Canvas Generation is an open library for canvas creators, enthusiasts and developers. We are not a productivity tool where you can use this tool. It is our mission to make the canvas library accessible to anybody for integration in their apps. Don't reinvent the wheel. Just use our free and open Canvas API. Our way of giving back :).

Support for this canvas when using the Canvas API

Canvas Zones Content

Platform Monetization Canvas

Applications that support the Canvas API

No integrations yet. Don't worry, we only exist since September 1st, 2020. Check back with us later or integrate this canvas and the tool library into your application! Contact us to show visitors your application here.

Read the documentation

Application from the creator

The creator doesn't seem to have an application to use this canvas (yet).